"Having the guidance of a sales EXPERT will make a considerable difference, and will enable you to achieve greater results."

YB Solution has been cultivating relationships from coast to coast in the Canadian marketplace for over 25 years, and is perfectly positioned to help you succeed.

Expertise in a wide range of market segments.


Loblaws, Fortinos, Sobeys, Métro, Overwaitea, Adonis and many others.


Shoppers Drug Mart, Rexall, McKesson, Uniprix, Familiprix, Jean-Coutu and many others.


WholeFoods, Goodness Me, Healthy PLanet, Organic Garage, Boîte à Grain, Tau, Avril, Rachelle Bery and many others.


Couche-Tard, Ultramar, Bonisoir, Esso, Petro-Canada, Beausoir and many others.

Food Service

McDonalds, MTY, Pacini, Cara, Air Canada, Sodexo, and many others.

Working closely with numerous partners:


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Acosta, Crombie Kenedy, Van De Water Raymond, Advantage, Pinnacle, Vision, Zenar, Concord, Indigo Natural, Connect Brand and others …


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McKesson, Khol & Frisch, UNFI, Horizon, Purity Life, Corwin, Satau, Jonluca, Horizon Nature, EcoTrend and others…


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Loblaws, Maxi, Fortinos, Longos, Sobeys, Métro, Couche-Tard, Esso, Petro-Canada, Ultramar, Harnois, Bonisoir, Tau, Avril, Rachelle Bery, Organic Garage, WholeFoods and others… 

Former colleagues appreciations

Sales Specialist

Yanick is an outstanding co-worker who loves to win. I was fortunate to have Yanick on my team for several years and quickly learned to appreciate his passion for sales, his thirst for knowledge and, above all else, the importance he places on a job well done.


I had the pleasure of working with Yanick for one year. As a manager, his “open door policy” is unparalleled and goes above and beyond. Yanick took the time to explain the backstory associated with corporate decisions and the repercussions it would have on my business segment.

Strategic Leader

I had the pleasure of working with Yanick, and what I most appreciated was his strategic vision and impeccable organization. He is an outstanding communicator and, as a result, his clients and co-workers were always up to date on the progress and status of his projects.

Business sens and creative

I have the pleasure to work with Yanick in my team when I was VP Sales within Danon beverages division. Yanick has a strong business knowledge and clearly understands business challenges. He has a very creative approach and has a strong capacity to manage sensitive and stressfull situations. His business sens matched with his positivness makes him a solid pilar on which we can rely on.

Few Yanick Bouchard accomplishments

Sales Management

  • Reorganization of health food and pharmacy channel sales team by introducing national sales brokers.
  • Optimization of our Canadian sales team with creating of new sales structure. Including merchandisers in Quebec.
  • Reorganization of a sales team following purchase of Naya by Danone.
  • Active participation in the business transfert of Evian Spring Water to Cocal-Cola Beverages distribution in Quebec following by a North Amercian distribution agreement.

Développement commercial

  • Integration of more than 1,200 Bio-K refrigerators in the pharmacy network throughout Canada.
  • Introduction Bio-K+ brand in more than 2,500 points of sales in Canada in 5 years. Including introduction in Shoppers Drug Mart.
  • Preferred supplier agreement signed with Loblaws inc.
  • Launch of Naya in USA most precisely New York City via ‘’ Exclusive Master Distributor’’.
  • Integration of private label sales in Naya Inc portfolio helping production facillity maximization and profitability.

HEC Montreal conference

Sales & Marketing Teacher